Great Escape Health Coaching

Faith-rooted wellness brand for women pursuing vitality, joy, and freedom

The Project Brief

Great Escape Health Coaching is a Christ-centered wellness brand founded by Mona Aubry, serving Christian women over 30 who desire lasting health rooted in faith. Rather than centering behavior modification alone, it addresses the beliefs beneath the habits guiding women to rebuild their health from a renewed identity in Christ.

As a new business, Mona came without an established brand or website. She needed a strategic foundation: clear positioning, defined messaging, and a cohesive visual presence to confidently launch.

    • No established brand identity or visual presence

    • No website to support or validate her offer

    • Unclear positioning in the wellness space

    • Messaging lacked clarity around her unique, faith-based approach

    • Needed a strong, strategic foundation to confidently launch

    • Developed a clear brand strategy rooted in her Christ-centered mission

    • Defined her target audience (Christian women 30+ seeking holistic, faith-based health)

    • Clarified her positioning and differentiation in the wellness space

    • Crafted intentional, scripture-aligned brand messaging focused on identity and renewal

    • Designed a modern, organic visual identity that reflects depth, peace, and transformation

    • Built a strategic website that communicates her value and supports her launch

    • A fully developed, launch-ready brand built from the ground up

    • Clear, confident messaging and positioning aligned with her calling

    • A cohesive and elevated visual presence that builds trust

    • A website that reflects the integrity, depth, and spiritual foundation of her work

    • Equipped to confidently begin attracting aligned clients